Copywriting experience from Pharma to Food.
Drawing on a wide base of experience allows for cross-pollination of ideas. Writing to generate universal appeal in consumer advertising helps expand the thinking in Pharma. While the constraints and rigors of writing for Pharma promote precision in consumer advertising.
I have developed copy to support a range of products and service categories. Whether for print, digital, or broadcast, every manuscript is designed to maximize the strength of its intended vehicle.